On March 30, the industry came together for Global Meetings Industry Day (GMID)—an international day of advocacy showcasing the undeniable value that business meetings and events bring to people, businesses and communities. View our recap.
We continue to advocate for policies that will restore the overall travel economy. Learn more about U.S. Travel’s latest policy priorities to drive growth, innovation, education, training and operations.
Face-to-face interaction is the platform where deals are struck, relationships are forged and ideas are generated. That’s what Meetings Mean Business is all about: showing the real power of what business meetings, conferences, conventions, incentive travel, trade shows and exhibitions collectively do for people, businesses and communities.
Personal Connections
There’s no substitute for a handshake and the value of your network can’t be overstated. This conventional wisdom is all true. But beyond the qualitative, there are concrete, tangible outcomes that come from personal connections.
Positive Business Outcomes
Every business needs to make smart decisions with its resources. Hosting a client event, sending a team to a conference, providing employees with incentive travel, and investing in a trade show are significant investments – but what’s the return? Here’s a hint: it’s far more than you think.
Strong Communities
The benefits of conventions, events, exhibitions and trade shows ripple beyond the walls of the meeting space. When meetings come to town, everybody benefits. The face-to-face industry creates jobs, generates commerce and creates far-reaching community impact.